协会以“创业创新、诚信负责、坚持梦想、共享共担”为核心价值观，“闯、创、克、客”为精神，“激情成就梦想”为口号，通过举办三个常规品牌活动——创业沙龙、“要兼职，找创客”兼职服务、校园招聘会志愿者服务以及组建S.E.A创业项目团队进行创业实践，以实现“一流实践社团，百年创客联盟”的愿景。协会下分三大组织结构：执行委员会、S.E.A创业项目团队管理中心、KAB创业俱乐部（筹）。

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